Starting on Tuesday, female and male models who have a body mass index (BMI) of less than 18.5 may not be shown in the media or on Israeli websites or go down the catwalk at fashion shows.
The law, initiated by then-Kadima MK Rachel Adatto, aims to protect impressionable teens from eating disorders.
Every year, an average of 30 young adults and teens die of anorexia or bulimia.
The law, also sponsored by Likud-Beytenu MK Danny Danon and believed to be the first of its kind in the world, does make violations a criminal offense bearing a fine. But violators can be sued in court by interested citizens, including families whose relatives have suffered or died due to eating disorders encouraged by images of overly thin models.
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